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🛡️ Trust

Center of Trust

Total transparency on our content provenance, credentials, and prediction track record.

🔏 Content Provenance

All content on this site is created by expert humans and cryptographically signed to guarantee authenticity.

100% Human Content

Every article, analysis, and recommendation is written by experts with over 7 years of experience in the Search domain.

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C2PA Signature

We use the C2PA (Coalition for Content Provenance and Authenticity) standard to digitally sign our original content.

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Verifiable Timestamp

Each publication is immutably timestamped, proving the anteriority of our analyzes and predictions.

🎓 Credentials

17+Years Experience

Since 2009, we have been supporting companies in their digital transformation.

📜Google Analytics Certified
📜Schema.org Contributor

🔮 Prediction History

We put our reputation on the line. Here are our past predictions and their verification status.

2023-06✅ Verified

Blue links will lose 50% of organic traffic by 2025

Source: Blog Archive
2024-01⏳ Pending

Google will launch an "Agent" mode in Search before end of 2025

Source: Newsletter #47
2024-06✅ Verified

Google will integrate AI answers directly into SERPs before end of 2024

Source: Conference Talk
2025-01✅ Verified

Traditional organic traffic will decrease by 30% for informational queries

Source: Newsletter #52

💡 Our Commitment

  • We only publish original content
  • Our analyses are based on verifiable data
  • We publicly admit our prediction errors
  • Our methodology is documented and reproducible
  • We clearly distinguish between opinions and facts